A one-on-one partnership for women ready to leverage your story into a memorable and impactful brand.

Align your mindset, strategy, and design in 8 weeks so you can convert followers into paying clients.

Courtney smiling by a window

the world is waiting for your genius

i can help you get there faster

I left my corporate job in 2006 with a newborn and no plan. Not only did I lose my benefits and pay, I lost my identity as well. I woke up every day with tremendous guilt because doesn’t every new mom want the privilege of being home with their baby savoring those early years?

I began helping women develop impactful brands as a way to contribute financially, but something amazing happened along the way. I learned to love myself and my reclaimed identity. Being crystal clear in my messaging, communicating my unique way of serving clients, and leading with confidence has transformed my business and led to insane connection with women all over the world. 

Ready to quickly build an engaged audience by showing up unapologetically with confidence and 100% yourself? What would it feel like to say yes to that weekend with friends or a mid-day hike instead of being tethered to social media? Quit putting your success on the back burner and move from floundering to flourishing in 8 weeks.

One investment. Two months. Endless ROI.


WEEK 1: Strategy

We kick off with a 90-minute strategy session via Zoom and 48 hours of Voxer support focused on bringing intense clarity into the insides of your business so you’re confident every time you pitch, write content, or hire a team member. We’ll identify the heart of your brand (mission, vision, promise, voice), brand words, and brand pillars to create on-brand content that hooks the hearts of your
holy grail clients.

No more going at it alone with worksheets and someone else’s strategy. Tired of being tethered to social media 24/7? Let’s develop an ease and flow that lets you prioritize your version of work-life balance and contribute financially to your family in a way that feels aligned and sustainable.

Here’s some results you can expect:

WEEKS 2-4: Design

Only with this critical pre-work can we design a brand identity that truly resonates authentically with your clients, lets you lead confidently, and find cohesion and ease in your business. Our next step is translating your solid strategy into visuals that stops the scroll, lets you show up consistently, and be seen as the expert.

Here’s some results you can expect:

WEEK 4-5: Refinement

We have two refinement rounds to perfect anything in your brand—from the strategies to the design—so you have a turnkey solution to launching a brand that converts. You have my support, explanation, and feedback so you never feel alone during this phase.

WEEK 6-8: Messaging

You’ve gone from waking up cranky with an empty inbox, to consistently attracting quality clients and contributing to your family’s income. You believe in yourself and your ideas and know exactly how to create ease and flexibility with a confidence that magnetizes dreamy clients. Weekends aren’t spent downloading another freebie or consuming YouTube videos on how to DIY your brand, but catching up with friends and prioritizing self-care. 

Let’s create a system for you to write content and messaging that comes from a place of inspiration and not obligation. I’ll help you define what platforms are best to be on, review and refine messaging using your strategy, and align your mindset to make it stick!

You’ll also have access to a copy coach who will be another expert set of eyes on your messaging so you have a clear path to writing compelling content over and over.  

Here’s some results you can expect: 

An aligned brand is the best investment for your business. Ultimately, having a strategy and professionally designed assets helps your business run like a well-oiled machine: social media content, website copy, how to connect and talk to your clients, how to write openly and confidently about your past and how you’ve created a strong business to serve your clients.

Save money in future investments. The way to get the most out of a copywriter, social media VA, coach or other partnership is to have these parts of your story details dialed in. The BEST you can do is get clear on your story framework now so you can make the most out of your future investments. 

Embracing those challenges that you’ve had? Hell yes! Turn them into  opportunities that make you relatable and have your ideal people saying, “hell yes, she’s just like me!” which creates a full pipeline of dreamy clients ready to pay your premium rates.

And that work-life balance your 9-5 never gave you? It’s absolutely possible for you to create that alignment so you can have extra time for your family, travel more, and continue sharing your expertise with ideal clients. 

Our first week kicks off with a 90-minute intensive focused on building a solid strategy

Week 1 intensive: Strategy

What do you stand for? Take a stand on something you intend to solve and create alignment in everything you do—from social media to team operations—and be totally transparent through developing that foundation. We’ll dig into your brand values, why you do what you do, what you want your future to look like, and create a Story Strategy statement which serves as a north star in your business.

We define who you are and what you stand for, giving you a clear strategy for staying authentic and consistent online, in your content, and your website. Don’t just sell yourself to a potential client, explain to them and show them in your messaging who you are as a brand and how great it feels to work with you.

Lean into the rawness and feelings you experienced when speaking to your ideal clients so you remain relatable, trustworthy, and positioned to help you grow your business, find work-life balance, and build true happiness as an entrepreneur. When you remain true to yourself and the values you’ve outlined earlier, it makes everything easier in your business: writing content, speaking on sales calls, and producing content. 

Speaking like a human and inviting people into your business fast-tracks your business by creating an unmatched authenticity. We’ll dig into leveraging your unique stories and experiences in a way that feels easy and fun and a plug-and-play formula to find that balance of what and when to share.

How can you flip the script on failures and fumbles and view them as opportunities? The more you flex this mindset muscle, the more people want to be in your orbit and learn how to make sure you don’t get stuck in only looking at the negatives, but turning them into future opportunities.

We build on that solid brand strategy and turn it into an impactful brand identity that lets you stand-out online

Weeks 2-4: Design

We look at all the parts of your strategy and begin the visual concepting for your brand identity, including your logo design, color palette, custom pattern design, photography, and more. We use tools like a shared Pinterest board to save inspiration and I create a moodboard to give an overall representation of the design direction. Your brand identity has milliseconds to grab potential paying clients and set yourself apart from the competition. 

Developing your brand strategy has given me the intimate knowledge to visually translate your values into a strong visual system as a solution to grow your business. You’ll have an identity that quickly grabs your audience and we’ll collaborate along the way with shared inspiration before the design work begins.

We’ll have two refinement rounds of your one concept to get everything dialed in and perfected to launch into the world. This process is transparent, collaborative, and dedicated to give you the best result.

Your final brand is ready to live in the wild! I’ll help you implement your new brand identity with a style guide and files that give you everything you need to build your new brand cohesively online and keep any team members on track with making sure you are represented consistently on social media, your website, and marketing materials. 

It’s time to launch that brand and finally lead authentically and clearly with your ideal people in mind.

Weeks 4: Launch

A styleguide allows you to consistently use your assets, hand off to keep team members on-brand, and give a quick at-a-glance view of your brand. You’ll have color palettes, typography, and your strategy for quick reference and sharing.

We’ll identify brand pillars so you know what to write about, how to leverage storytelling, and keep your brand focused. Maximize your time, ditch the sweaty palms and jitters when showing up to talk to your audience.

Ensure you’re building connection and focused instead of scattered and unrecognizable online. I’ll provide tips and resources to make sure that people recognize your brand, book calls, and become a loyal follower.

I’ve got your back and help guide showcasing your new brand to your people. These customizable scripts will give you a plug-and-play template to let your audience know all about your brand and magnetize the right people ready to book your services.

Imagine feeling so clear, so aligned, and so worthy of growing a sustainable profitable business. This is for you.

Investment: $4997

monthly space is limited

In just 4 weeks, you’ll have a defined foundation, modern design, and a plan to implement your new brand.  Learn to lean into those parts of your story that give a glimpse at the transformation you give your clients. 

I keep this offer very limited to give focused 1:1 support, both via Zoom and Voxer, so you can have eyes and strategies specifically for your business.

What would it feel like to show up more confidently, have an inbox full of holy grail client inquiries, and be completely aligned in your online presence? 

Courtney, a brand designer, smiling while holding pantone color chips

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